Name: Paul George
Age: 35
Birthday: May 2, 1990
Born: Palmdale, California, USA
Net Worth: Approximately $110 million
Fun Fact: In 2015, Paul George won his first fishing tournament and has been an avid fisherman ever since, considering it therapeutic therapy away from basketball.
When Paul George steps onto the basketball court, he's not just playing a game—he's conducting a masterclass in two-way basketball that has translated into one of the most impressive financial portfolios in professional sports. The Philadelphia 76ers forward, nicknamed "PG-13," has parlayed his nine All-Star selections and six All-NBA honors into a fortune that places him among basketball's wealthiest active players.
The $211 Million Gamble: How Philadelphia Bet Big on PG-13
In the summer of 2024, the Philadelphia 76ers made one of the biggest financial commitments in franchise history, signing Paul George to a four-year maximum contract worth $211,584,940. This deal, which pays him an average annual salary of $52.9 million, represented not just a vote of confidence in his abilities but also a strategic move to pair him with MVP Joel Embiid in pursuit of an NBA championship. The contract includes a player option for the final year that could see George earn $56.6 million in the 2027-28 season alone.
This massive payday was merely the latest in a series of increasingly lucrative contracts that have defined George's career. After being drafted 10th overall by the Indiana Pacers in 2010, he signed a rookie deal that included a $2 million signing bonus—a modest beginning compared to what would follow. His breakthrough came with a five-year, $70 million extension with the Pacers in 2013, followed by a $137 million deal with the Oklahoma City Thunder in 2018, and then a $176 million contract with the Los Angeles Clippers before his Philadelphia move.
Beyond the Court: The Endorsement Empire
While NBA contracts form the foundation of George's wealth, his endorsement portfolio adds significant layers to his financial picture. His most notable partnership is with Nike, which pays him an estimated $5.5 million annually. This relationship reached elite status in 2017 when George joined the exclusive club of athletes with a signature shoe line. The PG series has seen six iterations, with the PG 2 model becoming particularly popular among NBA players for its performance features.
George's marketability extends far beyond footwear. He served as a Gatorade brand ambassador starting in 2014, appearing in memorable commercials including one featuring his iconic "No OT tonight" line. In 2021, he graced the cover of NBA 2K, one of the most visible endorsements in sports gaming. His business acumen shows in strategic investments too—he backed fitness startup Tonal, which raised approximately $110 million in funding, demonstrating his eye for ventures beyond basketball.
The Complete Financial Picture: $354 Million and Counting
When examining Paul George's complete earnings, the numbers become staggering. Throughout his NBA career, he has earned approximately $354 million in salary alone, with an additional $10 million in performance bonuses. His endorsement deals have contributed another $10 million to his wealth, with the Nike partnership being the most significant contributor.
What's particularly impressive is how George has maximized his earning potential at every career stage. After establishing himself as a star with the Pacers, he leveraged his status to secure progressively larger contracts while maintaining his endorsement value even through team changes and injuries. His current contract structure with Philadelphia shows sophisticated financial planning—his salary increases each year, from $49.2 million in 2024-25 to $51.7 million in 2025-26, $54.1 million in 2026-27, and potentially $56.6 million if he exercises his player option for 2027-28.
Building a Brand Beyond Basketball
George has demonstrated particular savvy in developing his personal brand. His "Podcast P with Paul George" has attracted approximately 650,000 subscribers and features candid conversations with current and former NBA players. Produced in collaboration with Wave Sports + Entertainment, the podcast allows George to showcase his personality and basketball IQ while creating additional revenue streams and marketing opportunities.
His fashion sensibilities have also translated into business opportunities. A known enthusiast of headwear, George partnered with New Era to release a custom line of hats. This move capitalized on his distinctive pre-game style while expanding his brand into apparel beyond his Nike partnership.
The $110 Million Question: Understanding George's Net Worth
Paul George's net worth of approximately $110 million represents the culmination of 15 seasons of elite basketball performance, strategic contract negotiations, and diversified business ventures. While his NBA salaries form the bulk of his wealth, his endorsement deals—particularly with Nike—and personal business initiatives have created multiple revenue streams that will likely continue growing even after his playing career ends.
What sets George apart financially is not just the amount he has earned, but how he has consistently increased his value throughout his career. From his early days in Indiana to his current status in Philadelphia, he has transformed from a promising young player into a franchise cornerstone worth maximum investment. His financial journey mirrors his basketball development—steady, strategic, and ultimately highly successful.
As he continues his career with the 76ers, Paul George's net worth stands as testament to what's possible when exceptional talent meets smart financial management in the modern NBA. His $110 million fortune represents not just basketball success, but a blueprint for athletic wealth creation in the 21st century.
